Regional roots for an international presence
Our strong roots in our co-operative region of Brittany are the basis for our expansion on growth markets in France and abroad. The Eureden Group’s different branches and brands market their products around the world.
We are convinced that feeding humankind well is the most essential job in the world. It is our mission and we’re proud of it. Being Brittany’s leader in healthy, responsible food is the goal that unites and motivates Eureden’s co-operative farmers and employees each and every day.
Thanks to our advisory and services functions, we offer support and guidance to our producers (dairy, pig, cattle, egg, poultry, vegetable and cereal farmers) on health, technical, environmental and regulatory matters. In order to direct production based on market developments, we invest in experimentation and research into innovative agronomic and zootechnical solutions, making it possible to reconcile operational performance, resource conservation and animal welfare.
Whether organised in value chains or associated with strategic partnerships, our industrial sites process and promote our farmers’ plant and animal products in the form of high-quality food products that meet consumer expectations. Our product innovation, brand strategies and international presence are in line with our ambition of developing our business in France and abroad, on agri-food markets which generate substantial added value.
Corporate responsibility, based on the three pillars of sustainability (social, environmental and economic), is a major component of Eureden’s strategy. Our status as a leading economic actor charges us with substantial responsibility towards society as well as an expectation for us to serve as a role model, and we fully intend to fulfil these duties. Our co-operative business model and the close proximity between our members and employees are great assets which will help us respond to these major trends.
As a co-operative, our governance is based on the principle of one vote per person and on the threefold capacity of our members as partners, farmers and customers.
Each member farmer can thus influence their co-operative’s plans, regardless of the size of their operation, and actively participate in Eureden’s project for an in-depth transformation in response to our changing world: agroecological transition, societal expectations, digitisation, etc. Close to 19,500 farmers have made the decision to join us and collectively become co-owners as a result. The Board of Directors, which defines the Group’s strategies, is made up of farmers elected to their positions, who are representative of the different regions and product lines.
This democratic business model offers a modern governance system founded on the values of responsibility, solidarity, fairness and transparency.