Green distribution is a core activity of the cooperative, which has experienced strong growth over the past 50 years with a network of 150 stores covering all the departments of Brittany and Vendée. The teams at Magasin Vert and Point Vert share their passion, serving over half a million active, loyal customers. Building on this unique expertise, embodied by the tagline "Between us, we're very natural," our store network is a leader in Brittany.
No. 1
garden centre in Brittany
150
shops
1,100
employees
650,000
active customers
€276
million
Quality of services and products, relevance of advice, proximity…these are the recognized strengths of the Magasin Vert network, the leading garden center in Brittany.
Our Magasin Vert stores are garden centers located in cities . For Magasin Vert customers, the garden is a living space where everyone recharges in their own way. Sometimes it’s a place for relaxation and sharing, sometimes a work of art or a playground, sometimes a source of food or simply a wonder. Magasin Vert’s mission is to enable everyone, through friendly and informed advice from gardening professionals, to find inspiration, design their project, succeed, and ensure its longevity. Its aim is to be the multi-style garden brand , offering, through its network of attractive stores, products and services related to plants, decoration, and pets. Its motto is “Inspiring a nature to live in.”
Our Point Vert stores , agricultural self-service outlets (LISA), are multi-specialist local businesses located in rural or semi-urban areas (rurban populations). With its strong agricultural roots and cooperative values, Point Vert embodies the response to our customers’ desire for a rural lifestyle and promotes the transmission of knowledge and skills. Its mission is to offer, through its network of local stores, goods and services related to gardening, home care, and pet care. It has thus become an essential brand in rural areas .
In order to meet the increasingly specific needs of pet owners, we have also opened several stores under the Terranimo brand .
This expert brand in an expanding market specializes in pet supplies and offers its customers a wide selection to meet all the needs of pets (dogs, cats, birds, fish, rodents…), whether it be food, hygiene, health or training.
Through our “step by step” approach, our Magasin Vert & Point Vert garden centre network encourages customers to garden in a way that respects nature.
This environmental dimension is also taken into account in the specifications for the construction of our stores (natural lighting favoured, recycling of cardboard and packaging, etc.).
In response to new consumer habits, an e-commerce website has been launched: monmagasinvert.fr . It allows users to browse store offerings, order a wide range of products, and pick up their orders within 2 hours. Constantly evolving, this site aims to grow and adapt to our customers’ online shopping needs !
Find garden furniture and tools, pet supplies, power equipment, DIY tools, local produce… now on monmagasinvert.fr
To find out more about the events organized in stores, feel free to follow the news on the Facebook page of the store nearest you!
Le Récolteur provides consumers in our stores with a range of products that are 100% members of our cooperative , produced close to the point of sale (ideally less than 50 km) in order to reconcile local production and responsible marketing.
Launched at the end of May 2020, this short, local supply chain concept now has 9 sales outlets (Hennebont, Quimperlé, Trégunc, Concarneau, Brest St Pierre, Carhaix, Lannion, Sarzeau, and Saint Avé) . With Le Récolteur , you support local producers by valuing their products at a fair price, with a guarantee of origin and freshness!
In addition to its retail distribution network, Eureden has sites and services primarily intended for agricultural professionals.
Our nine Cultivert stores are specifically designed to meet the needs of agricultural professionals, tradespeople, and individuals. They offer a complete range of agricultural products, nutrition, DIY supplies, building materials, and clothing. They provide numerous services (free quotes and project studies, on-farm visits) to support various farm building and development projects, working closely with Eureden’s building technicians.
The “pro catalogue”, published by Cultivert , is a valuable working tool for all agricultural professionals to find the product adapted to their needs.
Our local stores, meanwhile, serve as logistical support for member farmers for their agricultural supplies and grain deliveries.
For market gardeners, horticulturists, nursery owners and green space professionals, we have a specific brand: Hortalis . This brand relies on a network of supplier partners with whom it has built a professional and innovative range, a market leader, with a maximum of services.
Home sales also allow many professionals to source their supplies from us: milking hygiene and nutritional products for dairy farmers and Farmer’s brand dog food for dog breeders, hunters and resellers.
