Menu Close

Bretagne Logo

Greenyard and Eureden embark on strategic alliance

Published on 02 February 2026

Greenyard and Eureden today announce the successful completion of their previously announced project, resulting in the creation of a strategic alliance in the frozen vegetable sector in France, with Greenyard as the majority shareholder. All regulatory approvals have been obtained, and customary closing conditions have been completed. This alliance brings together Gelagri Bretagne, the French frozen vegetable activities of Eureden (3rd French diversified agri-food cooperative), and Greenyard Frozen France, a subsidiary of the Greenyard Group. By combining their production, processing, and commercial capabilities, the new organisation is ideally positioned to strengthen the supply of frozen vegetables of French origin, while reinforcing the economic and agricultural significance of the Brittany region.

This strategic alliance unites the complementary strengths of Gelagri Bretagne and Greenyard Frozen France to create a stronger and more resilient long-term actor in the frozen vegetables sector. It builds on the companies’ strong base of growers, vast industrial expertise and extensive commercial reach and Integrated Customer Relations with leading retailers in France and internationally. Together, these stakeholders form a “tri-partite” platform to deliver added value to customers and consumers in a market with growing demand for healthy, sustainable, pure-plant foods of French origin, especially in the frozen category.

 

By formally joining forces, the partnership between Greenyard and Eureden builds scale, stability, and innovation across the entire value chain, supporting the ambition to become the leader in frozen vegetables in France.

 

Both companies remain fully committed to their customers, growers, and suppliers, with close and integrated relationships at the heart of the operational model, from Fork-to-Field. For customers, the alliance offers a broader and more innovative frozen product range, reliable availability, consistent quality, and competitive pricing, supported by a partner able to anticipate and respond to evolving consumer needs. For farmers and suppliers, it strengthens long-term demand, preserves trusted relationships, and supports sustainable agriculture through better planning, fair value creation, and shared benefits.

 

The new partnership is effective as of today and will operate from four Breton sites in Moréac, Loudéac, Saint-Caradec, and Landerneau with a clear shared ambition to create sustainable value for consumers, customers, growers, and the wider region.

Logo Eureden

Marie-Gabrielle Daniel,

CEO of Eureden,

“The completion of this partnership confirms the strategic importance of this activity for our cooperative and its growers. Through this partnership, we are creating a solid platform for long-term development, rooted in our production areas and open to European and international markets.”

Logo Greenyard W

Francis Kint,

CEO of Greenyard,

“We are pleased to officially welcome Gelagri Bretagne to Greenyard. Our longstanding relationship with Eureden, built on trust and shared values, now enters a new phase. We will further co-create our future in France and reinforce our sourcing and production capabilities while, together with our customers, we continue to grow the consumption of tasty, nutritious frozen foods, fully aligned with Greenyard’s mission.”

Key figures

900

employees

4

sites in Brittany (Moréac, Loudéac, Saint-Caradec and Landerneau)

Marketed products:

frozen vegetables, gratins, ready meals, soups, purées, fruits…

Markets:

retail, food service, freezer centers, export

Sales in the Frozen Division 80 countries

(EU, USA, Canada….)

Did you like this news ?

Share it